Will Cuil's Nosense Defeat Google's Adsense ?
For immediate release: To Cuil!
(ACPA-Silicon Valley) In its ongoing effort to overturn Google's web dominance, Internet start up Cuil is set to launch its first advertising product.
Hoping to win over disaffected Google adsense customers, Nosense is set "to do for content advertising what Cuil has already done for search".
Nosense builds on the content targeting formula of adsense but with a unique twist.
Unlike adsense which "automatically crawls the content of pages and delivers ads that are relevant", webmasters who sign up for Nosense will have the option of putting ads on their site that are completely irrelevant to the material on the page. Experts expect that confused and curious visitors will then click these ads generating vast revenues for Cuil and its customers.
Industry insiders believe Nosense is a logical development to google ads which are "so well-matched, in fact, that readers will actually find them useful, once they recover from the shock of how well matched they are."
"Useful" said one webmaster , "that's just code for boring. It's so 1.0 really. I'm looking for alternatives and this is the one!"
Meanwhile Cuil CEO Patrick O'Shaugnessey-Murphy who used to poach trout in Ireland's Boyne river before exchanging his fishing net for the Internet revealed that other products are in the pipeline including "Begorrah!" which will be similar to Google's "I'm feeling lucky" function.
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